contact us

Ready to start?

advertise on TV

Every living room has a focal point. Capture it.

flatscreen tv showing interactive ad, gaming system, and external hard drive

Rovi Advertising Network delivers measurable smart TV advertising that helps agencies and brand marketers reach and engage living room audiences once again. Through a single media buy, you can place dynamic, effective ads in millions of households across multiple TV platforms to drive awareness, consumption and revenue.

Coverage and audience demographics

coverage statistics: 22.9 million U.S., 40+ million worldwide, sources: Courtesy Experian Simmons, Fall 2010. Full-year custom study for Rovi
Sources: Rovi Internal Data, Q3 2011

Make an impression with millions of households

Rovi Advertising Network reaches consumer in many of the top DMAs. And, it has one of the largest interactive advertising footprints, thanks to our relationships with more than 200 service providers and multiple consumer electronics manufacturers.

audience demographics: 50% of rovi users are ages 18-49 compared to 54% of U.S. at large, 43% of Rovi users have a household income of $75,000 or more compared to 39% of U.S. at large, sources: Rovi internal data 2011 and Google Analytics Q3 2011
Sources: Courtesy Experian™ Simmons, Fall 2010.
Full-year custom study for Rovi.

Target an audience with purchasing power

Rovi Advertising Network enables advertisers to connect with actively engaged viewers who are young, affluent, and technology trendsetters.

Reach people while they search and watch programs on their own terms

  • Live
  • Recorded
  • On Demand
  • Cable
  • Satellite
  • Network
  • Web-based

Increase exposure across multiple TV platforms

  • Internet-connected TVs
  • Set-top boxes
  • Blu-ray® Disc players
  • Game consoles
  • Other Internet-connected devices

Rovi Advertising Network Overview

Learn how to think about your TV buys in terms of non-traditional ad units that deliver real action through interaction.